How long are my blog articles supposed to be? If you have ever found yourself asking this question — whether you are blogging for yourself or for a client — you are not alone. So many different sources say so many different things (and suddenly everyone is an expert on blogging) that you don’t know […]
Search engine optimization might sound complicated for a small business owner, we know, but a few local SEO tips and tricks can get you set up and open the doors to a whole new world of digital marketing for you. Small businesses tend to overlook the benefits of local SEO in their business growth. Data […]
By understanding local SEO ranking factors, you also gain a better understanding of how you can make your business more visible and discoverable online. You are now better able to work on gaps within your brand’s overall search engine optimization strategy to bring in more leads and customers– which is something every business can appreciate. […]
Create the perfect blog post with our handy step-by-step guide. Bring in more leads to your business and build your brand through helpful, market-relevant content. Is there such a thing as a perfect blog post? After all, blogging started as sort of a “live journal” where one can write any way they want about anything […]
What’s with all the WordPress facts and figures? The wonderful world of WordPress is filled with interesting statistics and informative bits of trivia. We have compiled some of the most important and impressive facts about the software to help you know more about why it is as popular as it is today. Are you looking […]
Through Local SEO, neighborhood businesses are more discoverable and are better able to promote themselves online. Citation-building efforts greatly help as an important ranking factor for Local SEO: the more quality citations your business has, the better your search engine rankings. In this article, we’ll cover an important part of Local SEO: citation building. Local […]
Consistency in messaging and communications is one of the most important considerations in determining the success of your company’s brand-building efforts. Content marketing serves this purpose through thoughtfully-crafted, high-quality, market-relevant content that resonates well with your audience. These days, branding your business might start with a logo and some advertising, but it certainly goes well […]
Generating website traffic is probably the most important skill of any digital marketing professional or site owner. More traffic means more website visitors, which means more leads that can be nurtured and converted into much-welcome sales. A question we commonly get among business owners goes something like this: “After I get my website up and […]
Without a doubt, the way we do business (and the way we’ll be living our lives) is going to change after this whole COVID-19 pandemic blows over (or at least simmers down a bit). People are already calling it “the new normal”, and as early as now, business owners and entrepreneurs are forced to innovate, […]
One of the most important lessons we’ve learned from the Coronavirus outbreak is just how woefully unprepared we are when something out of the ordinary happens that affects our business. Along with any business continuity program that you should be ready to break out in times of a sudden, unfortunate turn of events, so too […]
