Music can make a huge difference in your media content. Discover how music plays a role in your brand and other guidelines you should consider. Most people can forgive a poor-quality video, but not a distorted or low-quality sound. The same rule applies to music background, which should be of high quality and must reflect […]
In this age of social media, Twitter is almost a necessity if you wish to keep up with what’s new and trending. However, if you’re a business owner, you can utilize the platform for much more by employing an effective Twitter marketing strategy. Twitter is one of the most influential social platforms among online users […]
What do I need to remember when using Instagram for Marketing? Instagram is one of the most influential platforms in social media right now. But just like any social media app, Instagram has its own culture and etiquette, so part of your initial marketing plan should be to figure out how your brand fits into […]
How is social media part of my business branding? If branding is all about winning the hearts and minds of your target audience, then one of the best ways to go about it is through social media. The question of whether or not social media branding is important for your business is not groundbreaking anymore. […]
Without a doubt, the way we do business (and the way we’ll be living our lives) is going to change after this whole COVID-19 pandemic blows over (or at least simmers down a bit). People are already calling it “the new normal”, and as early as now, business owners and entrepreneurs are forced to innovate, […]
Are you already starting to put together your social media calendar for the year 2020? Look at you trying to get a headstart before the holiday rush– good for you! But do you sometimes feel like maybe, despite your shiny new 2020 social media calendar, you might be missing out on some holidays? Of course […]
Regardless of how you feel about Facebook, the fact of the matter is– Facebook is a social media juggernaut. Chances are, just about everyone you know is on Facebook. The brands you love are on Facebook. What this also means for your business page is: your target audience is most likely on Facebook right now. […]
If you’ve been running your own business for a while without using social media of any kind and you’ve been doing just fine, you might be thinking, why would I want to be on any of that now if I haven’t needed it before? And while it’s true that many businesses have done ‘just fine’ […]
