
How Do I Create Amazing Website Content?
Creating amazing website content is the backbone of your online brand and marketing efforts. We’re not just talking about blog posts– think about your landing

What Are Some Common Logo Redesign Mistakes (That Can Ruin Your Business)?
Do you think it’s time to give your brand a fresh new look? Updating your brand is good, but let’s briefly talk about some of

What Should I Do Next After I’ve Written a New Blog Post (for my Website)?
Writing a new blog post for your business website is just the beginning. To get the most out of your awesome piece of content, here

What Is A Blog, And Why Blogging Is Important for Business?
Leading digital marketing agency LOJO Marketing explains the top reasons why blogging is important for business, especially now amidst the new norm. Some business owners

How Do I Create Email Retargeting Campaigns (to Increase My E-Commerce Sales)?
Effective email retargeting campaigns can increase your e-commerce sales and customer retention rates. Here’s how you can put together your very own retargeting campaign for

Quick Reference to Marketing Automation
We created a quick reference to marketing automation in which repetitive, tedious tasks such as email marketing, ad campaigns, and social media posting are streamlined

How to Create Email Newsletters with High Open Rates
Read on how to create an email newsletter with high open and click-through rates, in short, those that people actually read. Email newsletters contain updates

Dos and Don’ts of Marketing Automation and Software
We compiled the list of dos and don’ts of marketing automation and software, which refers to a process that streamlines and automates repetitive, tedious marketing

Tips on Creating Appealing Instagram Feeds for Your Business
We compiled the list of tips on creating appealing Instagram feeds for your business. With around 200 million active users who visit at least one

Why is My Email Being Marked as Spam (and how to fix this problem)?
We explained the reasons why your emails go to spam and the corresponding ways to fix this problem. Email marketing is around 40 times more

5 Simple Tips for Writing Effective Customer Service Emails
We compiled five simple tips for writing effective customer service emails that sound “human” and sympathetic rather than a bot-generated response. There is nothing more

Why Buying Instagram Followers Is a Bad Idea
Buying Instagram followers does not offer any benefit. In fact, choosing this purported “quick fix” can even hurt your business. You can buy 1,000 Instagram

Logo Design: The Ultimate Guide
Create a logo design that captures the essence of your business. Nothing is static in business–consumer sentiments change, industry landscape evolves, and innovators continuously churn

Top 10 SEO Tools for Business Owners
Here is our list of top 10 SEO tools for business. While many of them come in free versions, some are only available in paid

How to Use Instagram Stories for Your Business
Here, we explain how you can use Instagram Stories for your business. We also provide some tips on how to grow your IG followers in

Facebook Ad Campaign Guide for Small Businesses
With this Facebook Ad campaign guide, small businesses can boost their brand awareness and reach their target audience even on a small budget. What Is

Google Ads Vs. Facebook Ads: Which One to Choose?
Google Ads and Facebook Ads are the most popular paid advertising platforms because of their reach, powerful analytics, and impressive conversions. But which one can

Quick Guide to Social Media Marketing for Small Businesses
Here is the list of the most powerful social media marketing platforms for small businesses, their benefits, and their “core” purpose. Social media marketing provides