Welcome to our learning center!
Our intent is to help businesses launch their marketing to new heights.
There is an infinite amount of websites on the Internet today, and while some websites are well crafted and maintained and others are not, there is a step-by-step process everyone uses that serves as the basic formula for what it takes to build a website. So even if you have never created anything online before, […]
Your website is your image on the World Wide Web. That image is extremely important because it’s the first impression people get of you or your organization. LOJO is excited to announce the updated website for not only a valued customer, but also a company they themselves use, ACHWorks! The new layout that you are […]
The last time that you looked for information, did you grab a Phone Book, Flyer, Newspaper or some other form of printed material? Probably not! The majority of people these days will go instantly to the web to find whatever it is they are looking for. So when considering if your small business needs a […]
If you have recently realized that your current logo does not accurately represent your company’s strengths, then you might be feeling the stress and pressure of making a change. Your logo represents your company’s identity; it should be impactful, memorable, modern in its design, and convey a powerful message. If you are redesigning your website […]
As a local business owner, you likely spend a substantial amount of your time thinking of new ways to gain customers and brand recognition in your local community. Perhaps you already have a website, or maybe even operate a basic business Facebook page as a way of keeping your local business connected with the people […]
By a show of hands, how many of you are reading this article from a hand held device? If you are, you’re not alone! One-quarter of global web searches are conducted on some sort of mobile device by over a billion users worldwide! We all know that the invention of mobile devices has forever changed […]
Local marketing is a great way to gain customers in the surrounding area of where your business is located. There are specific marketing techniques that are used by a business in any industry, to market itself to the area in which it operates. The main focus of a local marketing strategy is to first determine […]
Search Engine Optimization: The basics of SEO and what it means for your business While many of us have heard the phrase search engine optimization (SEO), not everyone knows the meaning behind it and why this concept plays such an important role in online marketing. In short, search engine optimization refers to the various techniques […]
A list of helpful questions to ask when interviewing a Sacramento web design firm Now that you have decided to take the next step with your business by hiring a professional Sacramento web design firm, it’s time to start narrowing down all the potential options and one of the most effective ways to find the […]