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We do our research and publish our results. Should probably call this the Growing Center.

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How Digital Marketing Helped an RV Rental Company Improve

November 04, 20202 min read

In this day and age, digital marketing has become an integral part of running a business. Having a company website and paying for advertisements just aren’t enough anymore if you want to stay competitive in the internet-dependent market. The sooner a company integrates digital marketing strategies into its business, the better its chances are of attracting and retaining customers.

Adventure in Camping is a family business that started way back in 1959, as a small company named June Lake Junction Trailer Rentals. Back then, their operations were quite simple, they had around ten primitive travel trailers that they would rent out to interested clients. Marketing was much easier then, as a combination of fliers and word-of-mouth advertising was more than enough to keep the customers coming.

Fast forward to fifty years later, and a lot has changed for the business. They can now park high-quality vacation travel trailers in any of over 80 campgrounds in the Sierras. Their travel trailers have also significantly increased in quantity and quality, as customers can now pick from the largest and newest trailer fleet, which includes more than 15 unique trailer models.

Even though their business is already doing quite well, Adventure in Camping understands that in order to maintain and improve their level of success, they need to consider a digital marketing strategy.

LOJO Marketing helped Adventure in Camping increase their website traffic by using advanced content marketing strategies. With LOJO at the helm, Adventure in Camping’s website traffic has grown exponentially since May 2020, greatly increasing the business’s reach to more potential customers.

LOJO understands that in order for a website to become attractive, it has to serve the needs of the user. By applying the necessary content on the website, more and more users started visiting the page. A lot of the website traffic came from content that covered park and campsite closures, providing the website’s visitors with helpful information they can use.

Adventure in Camping

In addition to increased website traffic, LOJO also helped Adventure in Camping secure a steady base of users through long-form content pieces that served as handy tourist guides and brochures for those traveling in the Mammoth Lakes area.

Compared with the previous year, LOJO’s efforts have grown the site’s traffic tremendously, with the site showing improved results in organic searches while getting as much as 3,700 keywords in ranking values. That ranking included a few high-search, high-competition keywords (found in the top 10), further proving how potent LOJO’s digital marketing strategies can be.

LOJO Marketing truly believes that content is king, and they have the results to back it up. By utilizing LOJO’s digital marketing strategies centered on high-quality content, you can help your business see an uptick in website traffic and get more people aware and interested in your products and services.

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Eric Lay

My wife and my boys are my inspiration. God has blessed me with wonderful growing experiences through the years. You name it and I feel like i have lived it. I look forward to future growth opportunities both personal and business. I believe things happen for a reason. We are all here to learn and progress. Fortunately we each have strengths and the opportunity to assist one another through our challenges during the journey. Specialties: Leading, managing, creating solutions, and strategist.

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blog image

How Digital Marketing Helped an RV Rental Company Improve

November 04, 20202 min read

In this day and age, digital marketing has become an integral part of running a business. Having a company website and paying for advertisements just aren’t enough anymore if you want to stay competitive in the internet-dependent market. The sooner a company integrates digital marketing strategies into its business, the better its chances are of attracting and retaining customers.

Adventure in Camping is a family business that started way back in 1959, as a small company named June Lake Junction Trailer Rentals. Back then, their operations were quite simple, they had around ten primitive travel trailers that they would rent out to interested clients. Marketing was much easier then, as a combination of fliers and word-of-mouth advertising was more than enough to keep the customers coming.

Fast forward to fifty years later, and a lot has changed for the business. They can now park high-quality vacation travel trailers in any of over 80 campgrounds in the Sierras. Their travel trailers have also significantly increased in quantity and quality, as customers can now pick from the largest and newest trailer fleet, which includes more than 15 unique trailer models.

Even though their business is already doing quite well, Adventure in Camping understands that in order to maintain and improve their level of success, they need to consider a digital marketing strategy.

LOJO Marketing helped Adventure in Camping increase their website traffic by using advanced content marketing strategies. With LOJO at the helm, Adventure in Camping’s website traffic has grown exponentially since May 2020, greatly increasing the business’s reach to more potential customers.

LOJO understands that in order for a website to become attractive, it has to serve the needs of the user. By applying the necessary content on the website, more and more users started visiting the page. A lot of the website traffic came from content that covered park and campsite closures, providing the website’s visitors with helpful information they can use.

Adventure in Camping

In addition to increased website traffic, LOJO also helped Adventure in Camping secure a steady base of users through long-form content pieces that served as handy tourist guides and brochures for those traveling in the Mammoth Lakes area.

Compared with the previous year, LOJO’s efforts have grown the site’s traffic tremendously, with the site showing improved results in organic searches while getting as much as 3,700 keywords in ranking values. That ranking included a few high-search, high-competition keywords (found in the top 10), further proving how potent LOJO’s digital marketing strategies can be.

LOJO Marketing truly believes that content is king, and they have the results to back it up. By utilizing LOJO’s digital marketing strategies centered on high-quality content, you can help your business see an uptick in website traffic and get more people aware and interested in your products and services.

blog author image

Eric Lay

My wife and my boys are my inspiration. God has blessed me with wonderful growing experiences through the years. You name it and I feel like i have lived it. I look forward to future growth opportunities both personal and business. I believe things happen for a reason. We are all here to learn and progress. Fortunately we each have strengths and the opportunity to assist one another through our challenges during the journey. Specialties: Leading, managing, creating solutions, and strategist.

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Growing Businesses Since 2008

We have helped hundreds of businesses just like yours. Working for or along-side of business owner, managers, staff, or even board of directors, LOJO is ready to be an asset to your business.

Our team has been curated through the years for individual skills, personalities, and capabilities. Our clients put their trust in us to help them grow. We are here to do just that.

Growing Businesses Since 2008

We have helped hundreds of businesses just like yours. Working for or along-side of business owner, managers, staff, or even board of directors, LOJO is ready to be an asset to your business.

Our team has been curated through the years for individual skills, personalities, and capabilities. Our clients put their trust in us to help them grow. We are here to do just that.

Matthew Rogers, President

iProspect Check

After spending several months reviewing multiple proposals from several different companies we engaged LOJO to develop a new website that represents our company effectively. We worked initially with Stephen Platte who helped create the scope of the project. Stephen was knowledgeable and always followed up with me on time and as promised.

He "closed the deal" for LOJO with his professionalism, service orientation and easy going approach. Once we signed the contract we were introduced to Jay Kelly who would be the creative lead for LOJO. This was the most challenging part of the project for my company, as there was no shortage of ideas from our side. Jay managed the project flawlessly, and once we had all agreed to the design, Jay introduced us to Eric.

Eric Lay is one of the founders of LOJO. Eric took the design we had developed and brought it to life. We delivered content as quickly as he requested it. Eric kept the project on task and we responded by exceeding every deadline for content. In turn, once provided, literally not a day went by that Eric didn't add the content and take the next step. In just a few weeks we launched our new website. Eric is a pleasure to work with.

His positive attitude and consultative approach really enhanced the experience and made a big difference for us in the outcome of our project. We would welcome you to visit our website to take a look at the quality work of LOJO. We are very pleased with LOJO and look forward to working with them in the future as we pursue an aggressive SEO strategy."

After spending several months reviewing multiple proposals from several different companies we engaged LOJO to develop a new website that represents our company effectively. We worked initially with Stephen Platte who helped create the scope of the project. Stephen was knowledgeable and always followed up with me on time and as promised.

He "closed the deal" for LOJO with his professionalism, service orientation and easy going approach. Once we signed the contract we were introduced to Jay Kelly who would be the creative lead for LOJO. This was the most challenging part of the project for my company, as there was no shortage of ideas from our side. Jay managed the project flawlessly, and once we had all agreed to the design, Jay introduced us to Eric.

Eric Lay is one of the founders of LOJO. Eric took the design we had developed and brought it to life. We delivered content as quickly as he requested it. Eric kept the project on task and we responded by exceeding every deadline for content. In turn, once provided, literally not a day went by that Eric didn't add the content and take the next step. In just a few weeks we launched our new website. Eric is a pleasure to work with.

His positive attitude and consultative approach really enhanced the experience and made a big difference for us in the outcome of our project. We would welcome you to visit our website to take a look at the quality work of LOJO. We are very pleased with LOJO and look forward to working with them in the future as we pursue an aggressive SEO strategy."

Matthew Rogers, President

iProspect Check

The team at LOJO were wonderful to work with. They are well organized and very patient as we worked through our marketing strategy and developed a well thought out and clear action plan at a reasonable price. We will definitely be back for our future campaign needs."

Jon Crosby, Founder

Dazil

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